Join OurCreator Campaign

Are you a content creator passionate about AI and community? We're looking for talented individuals to create engaging content on TikTok and YouTube, driving traffic to our mobile app and sharing the magic of Character Cafe with the world.

Please Read Carefully

Gain immediate access to Character Cafe's paid brand program upon sign up.

Program Overview

Create content on TikTok or YouTube promoting the Character Cafe App. You can use a new account or an existing one, as long as the content is focused on Character Cafe. Each post must be primarily about our app.

Creator Payment Structure

Get Paid For Your Views

You will be paid based on the total views across all your Character Cafe videos each month. Earn $1 per 1,000 views, up to a maximum of 1 million views PER VIDEO (which translates to $1,000).

Example Payment

For example, if you post 20 videos in one month:

1 video gets 500,000 views
2 videos get 150,000 views each (300,000 total)
4 videos get 50,000 views each (200,000 total)
Other videos get minimal traction.

Your total views for the month: 1,000,000 views.

This means you'll be paid $1,000 at the end of the month!

About Character Cafe

Character Cafe is a mobile application where you can chat with over 2 million AI characters, each with their own unique personality, backstory, and vibe. It's your cozy corner for AI conversations.

Whether you're looking for entertainment, a creative outlet, companionship, or just someone to talk to, Character Cafe provides a safe, judgment-free space where you can explore endless conversational possibilities and even create & customize your own AI characters.

Learn more on our Homepage

Content Creation Guidelines

These guidelines are for creators producing engaging videos (e.g., TikToks, YouTube Shorts) to promote Character Cafe. We want videos that feel real, personal, and showcase the fun and unique experiences possible with our app — not like scripted ads.

Target Personas & Messaging

🎭

Roleplayers & Storytellers

Niche: Creative writing, TTRPG, interactive fiction, improv.

Messaging: "Craft epic sagas," "Your pocket DM," "Live your fanfic."

Example: Show a thrilling cliffhanger in a chat, or setting up a unique roleplay scenario.

💬

Companionship Seekers

Niche: Loneliness, friendship, emotional support, virtual friend.

Messaging: "Always someone to talk to," "Your AI bestie," "Vent, laugh, explore."

Example: A heartwarming or funny chat, showing a character being supportive or surprisingly insightful.

🎮

Pop Culture Fans

Niche: Anime, gaming, movies, books, specific fandoms.

Messaging: "Chat with your favorite hero/villain," "Explore [Fandom] like never before."

Example: Showcasing a conversation with a well-known character type or a character from a popular genre.

🤩

Curious Explorers

Niche: Casual mobile users, AI curiosity, unique apps, boredom busters.

Messaging: "Wildest AI chats," "You won't believe what this AI said," "My new favorite app."

Example: A surprising, funny, or unexpected interaction; quickly showing the variety of characters.

🎨

AI Creators & Tinkerers

Niche: AI enthusiasts, writers, game designers, people who love to build and share.

Messaging: "Bring your OCs to life," "Design your dream AI," "Share your creations."

Example: Briefly showing the character creation interface and then interacting with the newly made character.

💡

Problem Solvers

Niche: Seeking advice, brainstorming, exploring ideas, learning.

Messaging: "Your AI brainstorming partner," "Get new perspectives," "Unlock creative solutions."

Example: Using a character to think through a problem, get advice, or generate creative ideas.

Key Principles for Viral Content

💡Show the Transformation

Don't just tell what Character Cafe does. Show users why they'll love the unique experiences and connections it offers. Focus on reactions, surprising moments, and personal wins over just listing features.

✨The Viral Formula

‣Hook like a storyteller: Grab attention instantly.
‣Demo like a TikToker: Quick, engaging app showcase.
‣Speak like a friend: Relatable and authentic.
‣Look like quality content: Visually appealing.
‣Feel like a discovery: Make viewers want to try it themselves.

🚀Sell the New Identity

You're not just selling an app. You're offering: a portal to new worlds, a companion, a creative muse. Your content should answer: "Who does this app help me become? What can I experience?"

💖Emotion Over Function

Focus on the feelings Character Cafe evokes: joy, curiosity, companioinship, comfort, excitement, creativity. The goal: make someone share it, saying, "You HAVE to try this!"

🎣Curiosity-Driven Hooks

Examples: "This AI character read my mind 🤯", "I spent 3 hours talking to a pirate AI and...", "Don't download Character Cafe unless you're ready for...". Make people curious, not feel sold to.

🎯Marketing Checklist

‣Does it solve a desire? (e.g., for fun, connection, creativity)
‣Does it feel like an upgrade to their screen time?
‣Does it make someone feel smart/in-the-know for sharing it?

Creator Rules & Best Practices

1. Always Show The App

Videos must clearly feature the Character Cafe app logo. Showing the actual app interface is good as well, but many times not necessary.

2. Show, Don't Just Tell (or Sell)

People don't like being sold to. Naturally weave Character Cafe's core experiences into your content:

Engaging Conversations: Highlight funny, deep, surprising, or heartwarming chat moments.
Character Variety: Showcase the vast range of characters available (fantasy, sci-fi, historical, everyday people, etc.).
Creation Tools: Briefly show how easy and fun it is to create or customize a character (if applicable to your content).
Discovery: Show the experience of browsing and finding new interesting characters.

3. Captions & Hashtags

Mention "Character Cafe" and use the hashtag #charactercafe in your video captions. No need for direct App Store links as they aren't typically clickable on platforms like TikTok.

4. Bonuses for Top Performance

We offer additional bonuses for videos that perform exceptionally well in terms of views and drive significant app installs. We'll reach out if your content qualifies!

5. Study What Works & Be Authentic

Look at popular TikTok/YouTube content styles that resonate with your chosen persona for Character Cafe. Examples of general approaches include:

"Day in the life" / POV: "POV: You found an app where you can talk to anyone."
Storytime / Skits: Create mini-stories or funny skits based on AI interactions.
Reaction Videos: Genuine reactions to surprising or funny AI responses.
Before/After: (If applicable) e.g., "Bored before Character Cafe / Entertained after."

Most importantly, be authentic to your style. Relatable content performs best. See specific examples below.

6. Study @reze.69

This account showcases easily replicable, faceless content. They can produce multiple videos a day that consistently perform in the 2-10k view range.

View Profile: @reze.69

7. Study @onlyonnnnnee

This account uses a singular format that works well for their niche, posting every few days. The content is extremely easy to reproduce and potentially automate.

View Profile: @onlyonnnnnee

8. Study @mashiro276

If you can produce digital art sketches like this, this type of content has the HIGHEST view potential, most consistently. It is more effort, but the payout potential is significantly bigger. It's also more storytelling-focused.

View Profile: @mashiro276

9. Consistency is Key

The number of followers you have doesn't matter as much as consistent posting. Aim to post regularly (even multiple times a day if it fits your strategy) for the best results. Platform algorithms often reward consistency.

Ready to Create & Earn?

Join the Character Cafe Creator Program, share your passion with the world, and get rewarded for your creativity!